The Impact of Non-customers with High Influencer Value in Social Networks
Presentation / Conference
Azer, J., & Ranaweera, C. (2019, June)
The Impact of Non-customers with High Influencer Value in Social Networks. Paper presented at QUIS16, The 16th International Research Symposium on Advancing Service Research and Practice!, Karlstad, Sweden
This paper provides new insights about customer influencer value in social networks. Thereby, identifying customers with high degrees of influence, not only by their network s...
A capability approach to career development: An introduction and implications for practice
Journal Article
Robertson, P. J., & Egdell, V. (2018)
A capability approach to career development: An introduction and implications for practice. Australian Journal of Career Development, 27(3), 119-126. https://doi.org/10.1177/1038416217704449
In the UK, the concept of employability is influential in current conceptualizations of career development. It is an example of a discourse underpinned by faith in individual ...
The Impact of Negatively-valenced Influencing Behaviour
Conference Proceeding
Azer, J., & Alexander, M. (2018)
The Impact of Negatively-valenced Influencing Behaviour. In SERVSIG-2018-Proceedings, (845-850
Influencing behavior as a form of Customer Engagement Behavior (CEB) has the potential to affect other customers’ attitude and behavioral outcomes and likewise the value and p...
Negatively-valenced customer engagement behavior: forms and drivers
Conference Proceeding
Azer, J., & Alexander, M. (2017)
Negatively-valenced customer engagement behavior: forms and drivers. In 5th The Naples Forum on Service: Service Dominant Logic, Network & Systems Theory and Service Science: Integrating Three Perspectives for a New Service Agenda. , (7
Purpose – This study aims at conceptualising forms and drivers of negatively-valenced Customer Engagement Behavior (CEB). Despite a growing portfolio of conceptual and empiric...
Innovation, entrepreneurship: learning lessons in uncertainty.
Book Chapter
Whitecross, R. (2016)
Innovation, entrepreneurship: learning lessons in uncertainty. In Innovations in Learning and Technology
What does it mean to teach innovation and entrepreneurship in professional degrees? The professions such as accountancy and law traditionally provide specialised knowledge and...
The role of religious experience in the knowledge transfer process
Journal Article
Fascia, M. (2016)
The role of religious experience in the knowledge transfer process. Journal of Strategy, Operations & Economics, 1(1), 12
The importance given to knowledge in relation to business success has never been so great as it is today and there is a substantive amount of important and informed studies re...
Facebook from socializing to advertising.
Journal Article
Azer, J. (2015)
Facebook from socializing to advertising. African journal of business management, 9(24), 796-813. https://doi.org/10.5897/ajbm2015.7866
This research aims to investigate if Facebook has a significant effect as a tool of advertising in Egypt and to present to marketers practical trends to use in order to close ...