22 results

The origin story: behind the scenes of food festivals

Journal Article
Orea-Giner, A., Fusté-Forné, F., & Todd, L. (in press)
The origin story: behind the scenes of food festivals. Event Management, https://doi.org/10.3727/152599523X16957834460312
The relationships between food festivals and food storytelling have been scarcely explored by previous research. Nevertheless, these relationships are a source of memorable ex...

Unlock & Revive: The ingredients needed to deliver accessible online cultural and heritage events that bring positive benefits to people living with dementia

Report
Stewart, H., Smith, S., Baxter, R., Ali-Knight, J., & Kerr, G. (2022)
Unlock & Revive: The ingredients needed to deliver accessible online cultural and heritage events that bring positive benefits to people living with dementia. Edinburgh: Edinburgh Napier University
Unlock & Revive is a multi-disciplinary action-research project that involves multiple partners. It is a highly collaborative project aimed at supporting the wellbeing of peop...

Building resilience and future proofing events education

Conference Proceeding
Jaimangal-Jones, D., Jackson, C., & Robertson, M. (2021)
Building resilience and future proofing events education
This session explores issues surrounding the design and delivery of Event Management programmes, specifically those related to their resilience and futureproofing. It addresse...

The ‘Senses Framework’: A relationship-centred approach to co-producing dementia events in order to allow people to live well after a dementia diagnosis

Journal Article
Stewart, H., Ali-Knight, J., Stephen, S., & Kerr, G. (2022)
The ‘Senses Framework’: A relationship-centred approach to co-producing dementia events in order to allow people to live well after a dementia diagnosis. Event Management, 26(1), 157-175. https://doi.org/10.3727/152599521X16192004803683
Dementia is a progressive disorder that affects how the brain works, and in particular the ability to remember, think and reason. It affects speech, mood, mobility, behavior a...

Mega-events brand meaning co-creation: the Olympic case

Journal Article
Tjandra, N., Rihova, I., Snell, S., den Hertog, C., & Theodoraki, E. (2020)
Mega-events brand meaning co-creation: the Olympic case. Journal of Product and Brand Management, 30(1), 58-73. https://doi.org/10.1108/JPBM-08-2019-2539
Purpose: This study explores a multi-stakeholder perspective on brand meaning co-creation in the context of the Olympic Games as a unique mega sports event brand with a strong...

An attitudinal impacts analysis of social media platforms and brand relationship quality at music festivals

Journal Article
Strand, A., & Robertson, M. (2020)
An attitudinal impacts analysis of social media platforms and brand relationship quality at music festivals. Event Management, 24(6), 769-788. https://doi.org/10.3727/152599520X15894679115538
The purpose of this study is determination of ways in which music festival organizers can target their social media communication with greater certainty toward younger generat...

Islay Jazz Festival

Journal Article
Medboe, H., & Maclean, D. (2020)
Islay Jazz Festival. Jazz Research Journal, 12(2), Article 3. https://doi.org/10.1558/jazz.40304
This article considers the ecologies and stakeholder interests that overlap in the staging of an annual jazz festival on a small Scottish island in the Outer Hebrides. Through...

Practice-based segmentation: taxonomy of C2C co-creation practice segments

Journal Article
Rihova, I. (2019)
Practice-based segmentation: taxonomy of C2C co-creation practice segments. International Journal of Contemporary Hospitality Management, 31(9), 3799-3818. https://doi.org/10.1108/IJCHM-01-2018-0096
Purpose: This paper explores and evaluates practice-based segmentation as an alternative conceptual segmentation perspective that acknowledges the active role of consumers as ...

Business Events - the application of design and transforming access

Presentation / Conference
Robertson, M., & McLachie, J. (2019, May)
Business Events - the application of design and transforming access. Paper presented at Atlas Business Tourism 2019 Special Interest Group Conference, Porvoo, Finland
This work introduces and critically reviews the changing notion of social responsibility in the behaviour and actions of Business Event provision and its management. In partic...

The effect of exporting hospitality and tourism degrees overseas on the home campus: a conceptual model.

Journal Article
Lagiewski, R. M., Barron, P., & Leask, A. (2019)
The effect of exporting hospitality and tourism degrees overseas on the home campus: a conceptual model. Journal of hospitality, leisure, sport & tourism education, 24, 211-222. https://doi.org/10.1016/j.jhlste.2019.03.005
Hospitality and tourism programmes have, over the recent decades, been involved in the delivery of their degrees in international locations through a variety of export models....