Sharif Alaydi
sharif alaydi

Dr Sharif Alaydi

Lecturer

Biography

Sharif Alaydi joined Edinburgh Napier University (The Business School) in September 2021 as a Lecturer in Strategy. He holds a PhD degree in Management (International Business and Entrepreneurship) from the University of Glasgow, a MSc degree in International Business and Management with Distinction from the University of Central Lancashire, and a BA (Hons) degree in Business Administration with 1st class from Al-Azhar University - Gaza.

Sharif has several years of work experience in higher education teaching and research in international business, entrepreneurship and strategy. Before joining The Business School, he worked a lecturer in business and management at Essex Business School, and a graduate teaching assistant and a research assistant at University of Glasgow (Adam Smith Business School). Sharif also worked a lecturer in business and management at Al-Azhar University-Gaza.

Sharif is interested in interdisciplinary research that integrates inescapable complexities inherent in any notion of ‘opportunity’ in order to understand entrepreneurial processes and their outcomes, which are shaped by the interplay of individuals/firms (local and international), their strategies and the ‘opportunities’ they pursue, particularly within uncertain contexts and developing countries. This contributes largely to our deep understanding of entrepreneurial phenomena through investigating entrepreneurship-related research issues and developing more solid knowledge about entrepreneurship, strategy and international business.

Research Areas

Date


5 results

How to transform ‘unknows’ into ‘knows’ in extremely uncertain markets? An MNE case study in the Palestinian mobile phone sector

Presentation / Conference Contribution
Alaydi, S., & Tang, Y. K. (2025, April)
How to transform ‘unknows’ into ‘knows’ in extremely uncertain markets? An MNE case study in the Palestinian mobile phone sector. Paper presented at 51st Academy of International Business - UK & Ireland Chapter 2025, University of Surrey
Multinational enterprises (MNEs) face significant risks and uncertainties in foreign markets, impacting their operations, strategies, and overall performance. This case study ...

Entrepreneurship and institutional challenges: disincentives or opportunities? Case studies in the Palestinian mobile phone sector

Thesis
Alaydi, S. (2021)
Entrepreneurship and institutional challenges: disincentives or opportunities? Case studies in the Palestinian mobile phone sector. (Thesis). University of Glasgow. Retrieved from http://researchrepository.napier.ac.uk/Output/2833859
This study aims to address the core research question, are institutional barriers and voids in extremely uncertain environments perceived as disincentives and/or opportunities...

Strategic responses to extreme institutional challenges: An MNE case study in the Palestinian mobile phone sector

Journal Article
Alaydi, S., Buck, T., & Tang, Y. K. (2021)
Strategic responses to extreme institutional challenges: An MNE case study in the Palestinian mobile phone sector. International Business Review, 30(3), https://doi.org/10.1016/j.ibusrev.2021.101806
Besides firm-level resources and industrial influences, firms’ strategies have been related to their institutional contexts. Empirical studies have investigated survival strat...

How Does Extreme Uncertainty Affect Entrepreneurial Processes, Actions, and Opportunities?

Conference Proceeding
Alaydi, S., Buck, T., & Tang, Y. K. (2020)
How Does Extreme Uncertainty Affect Entrepreneurial Processes, Actions, and Opportunities?. In AOM Annual Meeting Proceedings (13768). https://doi.org/10.5465/ambpp.2020.13768abstract
Uncertainty is a cornerstone of entrepreneurship theory; however, the exact role it plays in stimulating and/or obstructing entrepreneurial processes, opportunity and action h...

Entrepreneurial Responses to Extreme Institutional Barriers: a Case Study of One MNE in the Palestinian Mobile Phone Sector

Presentation / Conference
Alaydi, S., Buck, T., & Tang, Y. K. (2020, July)
Entrepreneurial Responses to Extreme Institutional Barriers: a Case Study of One MNE in the Palestinian Mobile Phone Sector. Paper presented at Academy of International Business (AIB) 2020, Online
Controversy exists over the relationship between firms and institutions. Classical institutional theory has emphasised path-dependency, viewing firms as largely passive to ins...

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