39 results

Management Challenges at Film-Induced Tourism Heritage Attractions

Journal Article
Bąkiewicz, J., Leask, A., Barron, P., & Rakić, T. (2017)
Management Challenges at Film-Induced Tourism Heritage Attractions. Tourism Planning and Development, 14(4), 548-566. https://doi.org/10.1080/21568316.2017.1303540
In response to an increasingly competitive environment, a number of heritage visitor attractions (HVAs) have encouraged filming, as well as subsequent film-induced tourism, in...

Aspirations and progression of event management graduates: A study of career development

Journal Article
Barron, P., & Ali-Knight, J. (2017)
Aspirations and progression of event management graduates: A study of career development. Journal of Hospitality and Tourism Management, 30, 29-38. https://doi.org/10.1016/j.jhtm.2017.01.005
The provision of event management education in the higher education sector has grown significantly in recent years, yet little is known of the circumstances of the increasing ...

Using heritage interpretation to manage visitors at film-induced tourism heritage attractions.

Book
Bakiewicz, J., Leask, A., Barron, P. & Rakić, T. (2016)
Using heritage interpretation to manage visitors at film-induced tourism heritage attractions. In Albrecht, J. (Ed.). Visitor Management in Tourism DestinationsCABI. ISBN 9781780647357
No abstract available.

Exploring Visitor Engagement with Museum Exhibits during ‘Lates’ Events at the National Museum of Scotland, UK

Presentation / Conference
Leask, A. & Barron, P. (2016, January)
Exploring Visitor Engagement with Museum Exhibits during ‘Lates’ Events at the National Museum of Scotland, UK. Paper presented at International Marketing Trends Conference, Venice, Italy
No abstract available.

Exploring film-induced tourism implications for onsite heritage interpretation at Alnwick Castle.

Book Chapter
Bakiewicz, J., Leask, A., Barron, P., & Rakić, T. (2015)
Exploring film-induced tourism implications for onsite heritage interpretation at Alnwick Castle. In M. Kozak, & N. Kozak (Eds.), Destination Marketing: international perspectivesRoutledge
No abstract available. Exploring film-induced tourism implications for onsite heritage interpretation at Alnwick Castle.

Engaging the multi-generational workforce in tourism and hospitality

Journal Article
Barron, P., Leask, A., & Fyall, A. (2014)
Engaging the multi-generational workforce in tourism and hospitality. Tourism Review, 69(4), 245-263. https://doi.org/10.1108/TR-04-2014-0017
Purpose – The purpose of this study is to present strategies that hospitality and tourism organisations might adopt as a means of encouraging employee engagement, thus enablin...

Engaging with new consumer markets – Museum Events and Generation Y

Conference Proceeding
Leask, A., & Barron, P. (2014)
Engaging with new consumer markets – Museum Events and Generation Y. In Proceedings of the International Conference Marketing Trends 2014
No abstract available

Direct entrants in transition: becoming independent learners

Journal Article
Christie, H., Barron, P., & D'Annunzio-Green, N. (2013)
Direct entrants in transition: becoming independent learners. Studies in Higher Education, 38, 623-637. https://doi.org/10.1080/03075079.2011.588326
This article investigates the dynamic transitions that college leavers make to university. It draws on qualitative research with a group of students who took direct entry to t...

A case study of employee engagement in the hospitality industry

Presentation / Conference
Barron, P., & Leask, A. (2013, May)
A case study of employee engagement in the hospitality industry. Paper presented at Council for Hospitality Management Education, 22nd Annual Research Conference
No abstract available.

Generation Y: An Agenda for Future Visitor Attraction Research

Journal Article
Leask, A., Fyall, A., & Barron, P. (2014)
Generation Y: An Agenda for Future Visitor Attraction Research. International Journal of Tourism Research, 16(5), 462-471. doi:10.1002/jtr.1940
This study provides a comprehensive secondary-based synthesis of previous studies on the profile and patterns of consumption of Generation Y, their consumption experiences and...
9 results

A Study on Chinese College Students' Reverse Intercultural Adaptation to Foreign Teachers: A Case Study of Universities in Guangxi Zhuang Atonomous Region

2021 - 2025
Xi Li | Director of Studies: Dr Jane Wilkinson | Second Supervisor: Dr Mabel Victoria

Localising Sustainability: An Analysis of Business Sustainability Management within the Hospitality Sector of a Small Island Developing State

2018 - date
Ryan Jones | Director of Studies: Dr Xavier Pierron | Second Supervisor: Prof Paul Barron

Diversity and digital leadership: Understanding experiences of workplace equality and diversity and inclusion.

2017 - 2021
Melissa Highton | Director of Studies: Prof Paul Barron | Second Supervisor: Dr Jacqueline Brodie

Influences on interpretation: A critical evaluation of the influences on the design and management of interpretation at lighter dark visitor attractions

2015 - 2019
Brianna Wyatt | Director of Studies: Prof Anna Leask | Second Supervisor: Prof Paul Barron

An investigation of university and employer perceptions of barriers and enablers of work based learning (WBL) partnerships in the tourism sector in Scotland

2015 - 2020
An investigation of perceptions of work base...
Dr Lynn Waterston | Director of Studies: Prof Paul Barron | Second Supervisor: Dr Matthew Dutton

Investigating regulatory compliance: key issues in the management of risk in the fast food industry in Jamaica

2014 - 2019
Roy Mcneil | Director of Studies: Prof Paul Barron | Second Supervisor: Dr Tony Douglas

Exploring critical conceptual space in hospitality higher education

2014 - 2019
Kelvin Zhang | Director of Studies: Prof Paul Barron | Second Supervisor: Prof Paul Lynch

Heritage interpretation challenges and management issues at film-induced tourism heritage attractions: case studies of Rosslyn Chapel and Alnwick Castle

2011 - 2015
Although previous research has widely acknowledg...
Dr Justyna Bakiewicz | Director of Studies: Prof Anna Leask | Second Supervisor: Prof Paul Barron

Customer retention through continuous improvement (CI), culture and customer service

2009 - 2013
Customer retention has long been considered an important element in achieving competitive advantage for business org...
Dr Barbara McCrory | Director of Studies: Dr Nick Pilcher | Second Supervisor: Dr Janice McMillan

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