Online banking in Bahrain: the role of attitudes and beliefs in shaping consumer behaviour
2003
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2008
The advancesin communicationa nd computert echnology and the availability
of the Internet have made it possibl...
Latifa Abdulrahman | Director of Studies: Dr Maktoba Omar Saad | Second Supervisor: John Adams
Process definition for innovation in trade fairs
2009
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2013
Michael Pollmann | Director of Studies: Dr Maktoba Omar Saad | Second Supervisor: Prof Robert Raeside
Changes in innovation styles
2005
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2008
Michael Lewrick | Director of Studies: Prof Robert Raeside | Second Supervisor: Dr Maktoba Omar Saad
The lore of the brand: an investigation into how organisations can build consumer engagement and brand affinity through a shared narrative
2008
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2013
Mark Fowlestone | Director of Studies: Dr Maktoba Omar Saad | Second Supervisor: Lois Farquharson
The investigation of the key market growth factors for golf development in China as recreational and luxury product
2008
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2014
Congshan Zhang | Director of Studies: Dr Maktoba Omar Saad | Second Supervisor: Dr Constantia Anastasiadou
Rebranding through renaming for strategic alignment in service organizations
2008
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2012
Robert Williams | Director of Studies: Dr Maktoba Omar Saad | Second Supervisor: Dr Ahmed Hassanien
Critical investigation of the mobile information technology expert’s perspective on the impact of mobile application development within the German financial market and service industry
2013
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2017
Klaus Hahn | Director of Studies: Dr Constantia Anastasiadou | Second Supervisor: Dr Maktoba Omar Saad
Towards an understanding of management impact in post-92 universities
2009
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2016
Iain Mcintosh | Director of Studies: Dr Janice McMillan | Second Supervisor: Prof Paul Barron
Fifty shades of consumer engagement: an exploration of factors influencing digital natives' brand-related consumer engagement behaviours on Facebook
2013
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2017
Dr Agata Krowinska | Director of Studies: Prof John Ensor | Second Supervisor: Dr Maktoba Omar Saad
Achieving competative advantage in hybrid relationship businesses
2004
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2007
Director of Studies: Dr Maktoba Omar Saad | Second Supervisor: Prof Robert Raeside