Exploring film induced tourism implications on onsite heritage interpretation at heritage visitor attractions
Conference Proceeding
Bakiewicz, J., & Leask, A. (2014)
Exploring film induced tourism implications on onsite heritage interpretation at heritage visitor attractions. In M. Kozak, & N. Kozak (Eds.), 7th World Conference for Graduate Research in Tourism Hospitality and Leisure Proceedings Book, (388-393
Intorduction
The previous research in the area of film induced tourism, although widely acknowledged, was not concerned with built heritage sites which have inherent restricti...
Engaging with new consumer markets – Museum Events and Generation Y
Conference Proceeding
Leask, A., & Barron, P. (2014)
Engaging with new consumer markets – Museum Events and Generation Y. In Proceedings of the International Conference Marketing Trends 2014
No abstract available
Generation Y: A supply-side comparative study of Western and Asian visitor attractions.
Conference Proceeding
Leask, A., Fyall, A., & Barron, P. (2012)
Generation Y: A supply-side comparative study of Western and Asian visitor attractions. In 2nd Interdisciplinary Tourism Research Conference Proceedings Book
No abstract available.
Gen Y: The Impact of Generational Changes in Consumer Behaviour on the Marketing of Tourist Attractions
Conference Proceeding
Leask, A., Barron, P., & Ensor, J. (2012)
Gen Y: The Impact of Generational Changes in Consumer Behaviour on the Marketing of Tourist Attractions
This research study compares and contrasts the marketing strategies adopted by operators of tourist attractions aiming to engage effectively with Generation Y (Gen Y) consumer...
Place, values, process and benefits: accounting for the social and cultural future of festivals
Conference Proceeding
Leask, A., Rogers, P. & Robertson, M. (2008)
Place, values, process and benefits: accounting for the social and cultural future of festivals. In Proceeding of the EUTO Conference 2008, 437-469
This paper presents outcomes from a project established at the Centre for Festival and Event Management (CFEM) at Napier University Business School.
This set out to advance th...
Visitor Motivation and VFR at historic houses: the case of two castles
Conference Proceeding
Gibson, R. & Leask, A. (2004)
Visitor Motivation and VFR at historic houses: the case of two castles. In Proceedings of tourism: State of the art II conferenceISBN 0-954803906
No abstract available.
Managing Visitor Attractions – Comparisons of International Management Practice,
Conference Proceeding
Leask, A., Garrod, B., & Fyall, A. (2004)
Managing Visitor Attractions – Comparisons of International Management Practice,. In Proceedings of Tourism: State of the Art II conference
No abstract available.
Managing Visitor Attractions: An International Comparison of Management Practice
Conference Proceeding
Fyall, A. & Leask, A. (2002)
Managing Visitor Attractions: An International Comparison of Management Practice. In CAUTHE 1993 to 2002: A Decade of Australian Tourism ResearchISBN 1876685344
No abstract available.