Hybrid Servicescapes in Tourism and Hospitality
Book Chapter
Urquhart, E. (in press)
Hybrid Servicescapes in Tourism and Hospitality. In N. Stylos, R. Rahimi, & P. Robinson (Eds.), Contemporary Marketing Management for Tourism and Hospitality. Palgrave Macmillan
Despite being 30 years since the publication of Bitner’s (1992) seminal article, the servicescape concept remains central to the marketing and management of tourism and hospit...
Future trajectories for automated tourism and hospitality services
Book Chapter
Urquhart, E. (in press)
Future trajectories for automated tourism and hospitality services. In S. Ivanov, & C. Webster (Eds.), Future tourism in a robot-based economy. Bristol: Channel View
Managing the co-creation of narratives in the heritage sector: The case of the Surgeons' Hall Museum, Edinburgh
Book Chapter
Urquhart, E., & Leask, A. (2019)
Managing the co-creation of narratives in the heritage sector: The case of the Surgeons' Hall Museum, Edinburgh. In Experiential Consumption and Marketing in Tourism with a Cross-Cultural ContextGoodfellow Publishers
The objectives of this chapter are to:
- Link together theoretical approaches to storytelling and narrative creation with the co-creation of heritage experiences;
- Identify a...
The Role of Interactive Technology in the Co-creation of Experience in Scottish Visitor Attractions
Thesis
Urquhart, E. A. The Role of Interactive Technology in the Co-creation of Experience in Scottish Visitor Attractions. (Thesis)
Edinburgh Napier University. Retrieved from http://researchrepository.napier.ac.uk/Output/2090670
As a theoretical construct, co-creation has received significant attention in the service management field and is increasingly being applied to experiential industries such as...
Technological mediation in the future of experiential tourism
Journal Article
Urquhart, E. (2019)
Technological mediation in the future of experiential tourism. Journal of Tourism Futures, 5(2), 120-126. https://doi.org/10.1108/jtf-04-2019-0033
Purpose – This article considers the role that technology may play in the future of experiential tourism. This viewpoint paper begins to question future developments in techno...
Tourist Attractions: From Object to Narrative (Johan R. Edelheim)
Journal Article
Urquhart, E. (2017)
Tourist Attractions: From Object to Narrative (Johan R. Edelheim). Tourism Analysis, 22(4), 595-597
No abstract available.
The Role of Interactive Technology in the Co-creation of Experience in Scottish Visitor Attractions
Conference Proceeding
Urquhart, E. (2017)
The Role of Interactive Technology in the Co-creation of Experience in Scottish Visitor Attractions. In PhD Workshop Research Proposals. , (113-118
As a sector reliant on the creation of memorable experiences, visitor attractions (VAs) have increasingly turned to interactive technology as a platform for engaging and commu...