Exploring film induced tourism implications on onsite heritage interpretation at heritage visitor attractions
Conference Proceeding
Bakiewicz, J., & Leask, A. (2014)
Exploring film induced tourism implications on onsite heritage interpretation at heritage visitor attractions. In M. Kozak, & N. Kozak (Eds.), 7th World Conference for Graduate Research in Tourism Hospitality and Leisure Proceedings Book, (388-393
Intorduction
The previous research in the area of film induced tourism, although widely acknowledged, was not concerned with built heritage sites which have inherent restricti...
Gen Y: The Impact of Generational Changes in Consumer Behaviour on the Marketing of Tourist Attractions
Conference Proceeding
Leask, A., Barron, P., & Ensor, J. (2012)
Gen Y: The Impact of Generational Changes in Consumer Behaviour on the Marketing of Tourist Attractions
This research study compares and contrasts the marketing strategies adopted by operators of tourist attractions aiming to engage effectively with Generation Y (Gen Y) consumer...
Generation Y: A supply-side comparative study of Western and Asian visitor attractions.
Conference Proceeding
Leask, A., Fyall, A., & Barron, P. (2012)
Generation Y: A supply-side comparative study of Western and Asian visitor attractions. In 2nd Interdisciplinary Tourism Research Conference Proceedings Book
No abstract available.
Managing Visitor Attractions – Comparisons of International Management Practice,
Conference Proceeding
Leask, A., Garrod, B., & Fyall, A. (2004)
Managing Visitor Attractions – Comparisons of International Management Practice,. In Proceedings of Tourism: State of the Art II conference
No abstract available.
From destination management organisations to destination organisations in Scotland and Denmark: multi-level governance versus localism
Conference Proceeding
Anastasiadou, C., & Halkier, H. (2014)
From destination management organisations to destination organisations in Scotland and Denmark: multi-level governance versus localism. In S. Gyimóthy, M. Möckel, & A. Budeanu (Eds.), The Values of Tourism (111
Although a lot of previous research on destination management had focused on the relevance of destination marketing organisations in improving destination competitiveness (Pik...
Engaging with new consumer markets – Museum Events and Generation Y
Conference Proceeding
Leask, A., & Barron, P. (2014)
Engaging with new consumer markets – Museum Events and Generation Y. In Proceedings of the International Conference Marketing Trends 2014
No abstract available
The Role of Interactive Technology in the Co-creation of Experience in Scottish Visitor Attractions
Conference Proceeding
Urquhart, E. (2017)
The Role of Interactive Technology in the Co-creation of Experience in Scottish Visitor Attractions. In PhD Workshop Research Proposals. , (113-118
As a sector reliant on the creation of memorable experiences, visitor attractions (VAs) have increasingly turned to interactive technology as a platform for engaging and commu...
Place, values, process and benefits: accounting for the social and cultural future of festivals
Conference Proceeding
Leask, A., Rogers, P. & Robertson, M. (2008)
Place, values, process and benefits: accounting for the social and cultural future of festivals. In Proceeding of the EUTO Conference 2008, 437-469
This paper presents outcomes from a project established at the Centre for Festival and Event Management (CFEM) at Napier University Business School.
This set out to advance th...
Enhancing the Tourist Heritage Experience through In-Situ, Customisable, 3D printed Souvenirs
Conference Proceeding
Forster, S. & Anastasiadou, C. (2015)
Enhancing the Tourist Heritage Experience through In-Situ, Customisable, 3D printed Souvenirs. In Proceedings Heritage Tourism & Hospitality International Conference 2015ISBN 978-90-9029477-3
This research set out to investigate whether technological innovations in design and the personalisation of tourist souvenirs through 3D printing, could offer opportunities to...
Visitor Motivation and VFR at historic houses: the case of two castles
Conference Proceeding
Gibson, R. & Leask, A. (2004)
Visitor Motivation and VFR at historic houses: the case of two castles. In Proceedings of tourism: State of the art II conferenceISBN 0-954803906
No abstract available.